ELISABETH MASSAMBA

Accomplished professional with expertise in strategic planning and execution, project lifecycle management, and stakeholder engagement. Demonstrates proficiency in campaign development and evaluation, cross-functional team leadership, and market research analysis. Skilled in budgeting, resource allocation, digital marketing strategy, and impact reporting. Committed to driving organisational success through innovative solutions and effective communication.

1. MTC 4 life Project

2. Women in Tech

3. Stop Workplace Bullying

4. MTC Branding and Marketing Indaba

5. The Namibian Annual Music Awards

6. HisStory

7. MTC Knockout projects

8. We race together

1. MTC Branding and Marketing Indaba (2025)
i. Spearheaded the development and execution of MTC’s inaugural Branding and Marketing Indaba strategy, positioning MTC as a thought leader in branding and communications.
ii. Managed the end-to-end logistics, curated expert speaker engagements, and coordinated exhibitor relations to ensure a seamless experience across the three-day event.
iii. Delivered a high-profile strategic platform that strengthened stakeholder engagement and reinforced MTC’s brand leadership within the Namibian marketing industry.

2. Stop Workplace Bullying Campaign (2025)
i. Spearheaded the conceptualization and implementation of a workplace bullying awareness strategy to foster a safer and more respectful work environment.
ii. Executed a comprehensive multimedia campaign, including internal video content and a high-level expert panel discussion involving HR, Legal, and Ministry of Labour representatives.
iii. Delivered revised employee reporting frameworks and strengthened corporate commitment to employee welfare and accountability.

3. Women in Tech Campaign (2021–2025)
i. Spearheaded the design and launch of MTC’s Women in Tech strategy to promote diversity, inclusion, and empowerment within the technology sector.
ii. Managed stakeholder engagements, panel discussions, digital marketing activities, and partnerships to drive visibility for women-led innovation.
iii. Delivered measurable improvements in MTC’s brand positioning around gender diversity and technological empowerment across corporate and public audiences.

4. MTC4LIFE CSI Project (2022–2025)
i. Spearheaded efforts to establish and implement a strategy for uplifting 120 young people who are unemployed through targeted skills training.
ii. Achieved project completion within the designated timeframe and within the allocated budget across 9 of the 14 regions.
iii. Produced extensive project summaries for the past three fiscal years that guided corporate social investment decisions under the youth unemployment strategic pillar.

5. MTC Knockout Project (2019–2023)
i. Spearheaded the planning and execution of MTC Knockout Projects, addressing pressing societal issues such as homelessness and mental health awareness.
ii. Managed celebrity engagement strategies, fundraising campaigns, and event logistics, achieving record-breaking levels of public participation and media visibility.
iii. Delivered sustainable brand affinity growth and community impact, reinforcing MTC’s position as a socially responsible corporate leader.

6. The Namibian Annual Music Awards (NAMA) (2016–2020)
i. Spearheaded the coordination and planning of the Namibian Annual Music Awards to position MTC as a patron of arts and culture.
ii. Managed artist relations, sponsor collaborations, event logistics, and national media campaigns to ensure a premium, televised event experience.
iii. Delivered increased brand equity for MTC, enhanced national recognition, and strengthened stakeholder partnerships through consistent, high-quality event execution.

• Mr. John Ekongo, MTC Namibia, +264 61 280 2402, +264811002191 jekongo@mtc.com.na
• Helmuth Angula, TekTrade Namibia, +264 812666444, helmuth.angula@hotmail.com
• Dr. Nelson Mlambo, University of Namibia, +264 814218613, nmlambo@unam.na